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Legacy.com Deepens
Partnership With Chicago Tribune and Closes Additional Financing
Agreement Attributes Value to Distributing Death Notices on
the Web And Provides Best of Breed Services to Consumers Honoring
Loved Ones
EVANSTON, Ill., Feb. 21 /PRNewswire/ -- Legacy.com, a full-service
Web site that provides online access to obituaries, announced today
that the Chicago Tribune and chicagotribune.com will be the first
Tribune Company (NYSE: TRB - news) businesses to provide online
access to death notices and all products offered by Legacy.com.
In addition, Legacy has secured additional financing through a round
of investment led by Tribune Ventures.
By March 1, 2001, death notices published in the Chicago Tribune
will be available on chicagotribune.com and within the Legacy.com
network. The companies will co-brand the obituary section of chicagotribune.com.
Not only will consumers have online access to current Chicago Tribune
obituary information, but will also be provided access to guest
books and other Legacy.com products. Other Tribune properties are
planning similar partnerships with Legacy.com. This model is yet
another example of the evolution of classified categories to the
web, attributing value to online distribution.
``By strengthening our relationship with Tribune, one of the nation's
leading media companies, we feel well-positioned to expand our dominance
of the growing online memorial category,'' says Stopher Bartol,
chief executive officer of Legacy.com
``This additional investment in Legacy.com supports our strategy
of partnering with emerging companies that are compatible with Tribune's
core media businesses,'' says Randy Glein, vice president of Tribune
Ventures. ``In addition, this content sharing agreement allows Tribune
Co. to leverage both print and interactive mediums, initially via
Chicago Tribune and chicagotribune.com, to provide a valuable service
to consumers honoring the loss of a loved one.''
Legacy.com, based in
Evanston, Ill., is the fastest- growing online complement to standard
print obituaries. Operating since 1998, Legacy.com offers services
through funeral homes across the country. In addition to permanent
online memorials and guest books, Legacy.com provides funeral service
information, including times and directions, and information about
charities and florists. The site links to more than 1,000 obituary
sections of newspapers nationwide.
Tribune Ventures
Tribune Ventures, the strategic investment unit of Tribune Company,
invests in and partners with emerging new-media and technology companies
across the U.S. that build and support Tribune's media businesses.
In addition, Tribune Ventures is an active investor in early-stage
Internet and technology companies based in the Midwest and on the
East Coast. Tribune Ventures' public portfolio of equity investments
includes AOL Time Warner, Excite@Home, iVillage, Lightspan and 24/7
Media. Private holdings include Dotcast, Dynamic Trade, The FeedRoom,
iExplore and ReplayTV.
TRIBUNE
Tribune (NYSE: TRB - news) is one of the country's premier media
companies, operating businesses in broadcasting, publishing and
on the Internet. It reaches nearly 80 percent of U.S. households
on a daily basis, and is the only media company with television
stations, newspapers and Web sites in the nation's top three markets.
Tribune's annual revenues total $6 billion and the company employs
more than 24,000 people nationwide. More information on Tribune
is available on the Internet at www.tribune.com
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