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October 25th, 2002
 
Factiva™ and AtHoc™ Announce Marketing Alliance

Companies Address Market Demand for Business Information in Context

NEW YORK — October 22, 2002 — Factiva™, a Dow Jones & Reuters Company, and AtHoc™ today announce a strategic alliance to integrate Factiva’s product offerings with AtHoc Active Portal 4.0. Factiva, the global leader in delivering news and business information to enterprises, and AtHoc, Inc., a leading provider of enterprise communication and alerting software, will combine their strengths to address the market’s need for alerting users to current and personalized news and business information—even when employees have left their intranet environments. The Factiva-AtHoc solution ensures knowledge workers operating in a real-time enterprise setting are notified of critical business content on an ongoing basis, and empowers employees to make better, swifter business decisions that will positively impact a company’s bottom line.

Under the agreement, AtHoc’s Portal Toolbar and desktop alerts enable customers to proactively deliver Factiva’s dynamically updated global news and business information in a timely manner. Factiva products, such as Factiva Search Module and Factiva Track Module, are embedded into AtHoc’s Portal Toolbar, which resides in the user’s browser toolbar. The joint solution clearly notifies users to new content matching their requests via highlighted buttons representing a specific Factiva content folder or by desktop alert pop-up. Clicking on the highlighted button or alert pop-up takes the user directly to the Factiva content page to read more.

“Factiva welcomes the opportunity to team with AtHoc to meet the increasing demands of our client base for an enhanced and user-friendly point of access to our global news and business information,” notes Clare Hart, president and CEO of Factiva. “Through third party and channel relationships, we intend to expand the ways we can serve customers by providing them with appropriate content within the context of their workflow environment—when and where they need it most. AtHoc’s Active Portal enables us to better deliver this value-add end user experience to our customers.”

“We are excited to be working with Factiva to increase the value of organizational intelligence for clients,” says Guy Miasnik, CEO of AtHoc. “The combination of our proactive technology which keeps personalized business information and enterprise activities top of mind, with Factiva’s nearly 8,000 sources of global news and business information, drives employees back to their content sources more often and makes them better prepared for business execution.”

Through the partnership, Factiva and AtHoc will provide easy integration into common enterprise applications and portals. The seamless integration synchronizes personalized Factiva content with the AtHoc Portal Toolbar, enabling users to have ready access to alerts, personal folders, group folders, briefcases, bookmarks, saved searches, etc., from the Portal Toolbar as well as from Factiva.com, a corporate portal or mobile devices. Further, the Portal Toolbar and Enterprise Alerts may be customized by both the client and end user to meet an individual’s particular knowledge management needs.

© Copyright 2002 Spirit Enterprise LLP.