Desktop
Alerts, Convenient Search & Site Navigation Now Just
a Click Away
Even When Users Are Visiting Other Web Sites
BURLINGAME
- July 11, 2002 - eBay (Nasdaq: EBAY), the worlds
online marketplace, and AtHoc, Inc., a leading
provider of enterprise communications and alerting software,
today launched a new software program designed to help
eBay users maximize the benefits from the popular Internet
site. eBay Toolbar powered by AtHoc, will offer the
eBay community efficient end-of-listing alert notices,
more convenient search functions and allow buyers to
track their bidding activity more easily, even when
they are away from the eBay site.
The
new toolbar, which is available free for download at
<http://download.ebay.com>
sits on a users computer browser and brings the
power of the eBay marketplace to buyers wherever they
are on the Web. With the eBay Toolbar, users maximize
their activity by staying connected online and offline
to their Bid and Watch lists via AtHocs proprietary
desktop alerts.
eBay
Toolbar powered by AtHoc has been enthusiastically received
during the initial testing period, said Alex Kazim,
vice president of eBays Platform Solutions Group.
eBay Toolbar makes it considerably easier for
eBay users to perform essential eBay functions such
as searching, watching, bidding and even winning the
most coveted auction items.
One
unique feature of eBay Toolbar is the end-of-listing
alerts. Buyers can now specify how many minutes prior
to the end of a listing they want to be notified and
receive an alert reminder that will appear directly
on their computer desktop. The eBay Toolbar, powered
by AtHoc, is great news for the 46 million registered
users of the worlds biggest online marketplace,
said Guy Miasnik, CEO of AtHoc, Inc. AtHocs
alert technology adds proactive functionality to users
bidding capabilities - in short, helping eBays
shopping enthusiasts to more effectively find and buy
everything from trinkets to treasures.
Additional
benefits of the eBay Toolbar include:
- Convenient
Desktop Alerts remind buyers to return to their selected
listings to bid. The alerts appear even when users
are offline.
- Simple
(Yet Powerful) Searches enable users to search eBay
easily with a single click directly from eBay Toolbar.
Users can save recent searches and access many advanced
search features such as searching by seller, category,
or Buy It Now items.
- Easy
Listing Tracking allows users to see the items that
they are watching, bidding on, and those they have
won all in one place. Bid and Watch lists will be
automatically updated with new information, and users
can click directly through to the item to bid or get
more information.
Prior
to the launch, eBay and AtHoc conducted extensive pilot
testing of the toolbar with eBay buyers. Based on empirical
usage data and user feedback, the eBay Toolbar and desktop
alerts helped buyers bid on and win more items during
the testing period.
About
AtHoc
AtHoc,
Inc. is a leading provider of enterprise communication
and alerting software that helps companies increase
the adoption and usage of their enterprise portals and
e-business applications. The AtHoc Active Portal
suite gives businesses the unique ability to stay in
touch and interact with users even after they leave
the portal environment. Through the use of desktop alerts
and a portal toolbar, businesses pro-actively bring
applications and content from the portal to users. A
proven complement to enterprise portal solutions, AtHoc
Active Portal suite delivers a significant ROI to customers
who want to substantially increase employee productivity
levels and time savings through their portal and e-business
applications, or enhance profit opportunities in the
enterprise-to-enterprise environment.
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