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AtHoc, Inc. Receives $9.5 Million in Funding
Tuesday May 2, 9:00 am Eastern Time

Company Press Release

Series B Investment to Fuel Internet Start-up's Continued Expansion

SAN FRANCISCO--(BUSINESS WIRE)--May 2, 2000--AtHoc, Inc., the Customer Retention  Company, today announced it has received $9.5 million in second-round financing  from an investment group led by Greylock. Investment partners include Weston  Presidio Capital and i-Hatch Ventures. Additional information is available via http://www.athoc.com.

AtHoc, Inc. is uniquely positioned for success, given a powerful combination of  their business model, vision, and management team,'' according to David Strohm,  a general partner with Greylock and a member of AtHoc, Inc.'s board of directors. ``The  fact that they have signed up over 120 leading websites and strategic partners  for their comprehensive, outsourced Customer Retention Solution prior to their  formal launch positions them as the leader in an exciting new market space.  Greylock is very pleased to lead this round of funding.''

This investment is testament to the value that we bring to our customers  and strategic partners,'' said Guy Miasnik, CEO of AtHoc, Inc.. ``Our company is  committed to extending partner websites 'beyond the browser,' while dramatically  improving the usability of the Internet for users of toolbars powered by AtHoc, Inc..  This round of funding will allow us to expand the reach of our technology, and  empower additional websites with our unique approach to customer retention,  desktop branding, and Internet usability.''

About Greylock

Greylock is a private venture capital firm, founded in 1965, with committed  capital of over $1 Billion under management. Over the past 35 years Greylock has  provided equity capital and support to more than 300 developing companies, many  of which have gone on to become leaders in their respective industries. Of these  companies, over 160 have become publicly held, with a current market  capitalization in excess of $80 billion, while another 80 have merged  successfully with other companies. Greylock's recent investments include  OpenMarket (NASDAQ: OMKT - news), Red Hat Software (NASDAQ: RHAT - news), DoubleClick (NASDAQ: DCLK - news), Phone.Com (NASDAQ: PHCM - news), and Media Metrix (NASDAQ: MMXI - news). Additional information on Greylock is available  via http://www.greylock.com.

About Weston Presidio Capital

Weston Presidio Capital is an investment partnership which invests equity  capital into second-stage and later-stage, privately held growth companies. With  approximately $1.0 billion under management, Weston Presidio's strategy is to  originate investment opportunities in a diverse set of industries and companies  operated by management teams with proven records of success. The firm's recent  information technology and telecommunications investments include Airspan  Communications, Digital Commerce, Dolphin Telecommunications, FPiX,  Geneology.com, Intellispace, Mapquest.com (NASDAQ: MQST - news), Medscape (NASDAQ: MSCP - news), Picture Works Technology, Quidnunc Group,  RedEnvelope, Rocket Network, Saltare.com, Tavolo, Virage and Vitria Technology  (NASDAQ: VITR - news). Additional information on Weston Presidio  Capital is available via http://www.westonpresidio.com.

About i-Hatch Ventures

i-Hatch Ventures is the premier seed-stage venture capital fund in New York  City and the first professional investment firm dedicated to promising  early-stage ventures in the Northeast. Three partners -- Chip Austin, Brad  Farkas and Derek Reisfield -- each of whom is experienced in building and  operating successful Internet companies, formed the company in 1999. An advisory  board comprised of 25 Internet industry executives compliments the management  team. i-Hatch has made more than 35 investments in companies spanning  e-commerce, content, network infrastructure, web enabling technologies and web  services. The company recently raised its second fund in the amount of $150  million from corporations, institutions and individuals. Additional information  on the i-Hatch portfolio, team and advisory board is available via http://www.i-hatch.com.

About AtHoc, Inc.

AtHoc, Inc. provides customized Customer Retention Solutions for partner websites.  The company's first integrated product, the AtHoc, Inc. toolbar, incorporates the  features and functionality of partner websites directly into the desktop  browser, empowering users with unprecedented direct access and ease of use.  Partners who launch a toolbar powered by AtHoc, Inc. obtain a constant interactive  relationship with their users, while extending the reach of their brand directly  to the user's desktop. AtHoc, Inc. is a member of the TRUSTe Privacy Program, and works  only with companies who are advocates of strict consumer privacy guidelines.  Founded in 1999, AtHoc, Inc. currently has offices in San Francisco, Boston, and Tel  Aviv.

Additional information is available via http://www.athoc.com.

 

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